In this presentation, I argue that of all the elements within a university, the business school ought to be best placed to insulate itself from technology-driven disruptive innovation. After all, business academics write books and journal articles about how it affects other industries, so they should be especially sensitive to its dangers.
Well, not so, according to an article that recently appeared in The Economist entitled Those that can’t, teach (a play on a quote from George Bernard Shaw.)
It is inevitable that some schools will not make it because they lack the requisite leadership to ring the changes. Those that do ride the wave will have moved incisively, and built a strategy around higher quality at a lower cost, convincing prospective consumers of business education that they will get a solid return on their investment.
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